DailyPlay for Friday November 13th, 2015 – The Hersey Co (HSY)

The bearish DailyPlay we chose for Friday November 13th is The Hersey Co (HSY). HSY is part of the Consumer Staples Sector (XLP). Over the last month, XLP has experienced a 1.11% move lower and its 1m and 6m trend both turned bearish today.

The Hersey Co’s 1m and 6m trends have turned bearish on 10/28 after breaking below its $90 support level on high volume which now becomes resistance. With a technical score of 3 (out of 10), HSY looks positioned to continue this strong bearish trend lower towards its $82 support.

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